An editorial fashion and beauty experience designed around personal taste.
Project overview
The Beauty Blog is a digital editorial concept for people who follow fashion, beauty and style. It imagines an elegant way to browse trends, inspiration and practical advice while making the content feel personal rather than generic.
What we did
Mobile app design
Website design
Art direction
A more personal editorial feed
The product pairs a calm visual system with content that can be shaped around a reader's interests. Trend reports, saved ideas and favourite voices create an experience that feels curated, useful and connected to a wider fashion community.